Sodexo Global Government Group
Showing how Sodexo supports defense organizations.
ENC developed a series of videos explaining why Quality of Life is essential to military readiness.
Video: Quality of Life services for the French Armed Forces.
Video: Quality of Life services at Colchester Garrison (UK).
Video: Fueling Quality of Life for the US Marine Corps.
Sodexo Global Government
Sodexo Global Government mounted a major presence at a NATO defense trade show and wanted to dynamically showcase its Quality of Life services.
ENC developed three short videos that:
- Can be used in booth displays, during programs, and on the Sodexo Global Defense web page.
- Communicate effectively without voice-overs (which would be impractical at an event).
- Cover the full scope of the services and solutions Sodexo delivered in each location.
- Are structured to convey an effective sense of the stories whether they are viewed in snippets or in their entirety.
- Were built using only existing assets from Sodexo’s media library.
- Are created with a replicable approach that will accelerate the production of future videos.
- Are sensitive to issues of diversity and inclusion.
- Feature an inspiring music track, so they can be used as interstitials during conference programs.
Sodexo’s Global Government now has a library of videos that:
- Bring Sodexo Global Government’s strategic messaging to life.
- Align with collateral, sales, tools, and other marketing resources.
- Position Global Government within the Sodexo corporate brand.
- Show, rather than tell, what Sodexo can do.
- Put a huge portfolio of capabilities into context.
- Briefly summarize Sodexo’s qualifications to undertake major defense-related engagements.
- Showcase Sodexo’s high-profile customers.
- Convey customer satisfaction.
- Reinforce Sodexo’s position as a dominant entity in this market.
ENC capabilities included:
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